MACGREGOR 70

WHY THE LOW PRICE: As you have probably noticed, the price for this yacht is considerably less than the price of boats of comparable size. The reasons are many.

MacGregor is one of the few production oriented builders of large sailing yachts in the world. We have one of the largest, most modern and efficient plants in the industry. We buy in volume, obtaining the best materials at the lowest possible prices. Overhead and development costs can be spread over a large number of boats.

Unlike most sailboat builders, we make large investments in manufacturing engineering -- the art of creating production systems that are labor saving and foolproof. We build jigs, fixtures and tooling that allow the worker to do his job with a minimum of difficulty and a maximum of accuracy. To give you an idea of the benefits, one man can remove the hull from the hull mold in 10 minutes. The deck can be removed from its mold and rolled over onto its assembly rack in less than 10 minutes. Without highly specialized equipment, many builders take hours, or even days, to perform these tasks.

Because of the precise tooling used to build every part of the 65, we build only the configuration shown in our specifications. We do no custom modifications. We do, however, offer a variety of optional additions to the boat.

Many designers spend very little time in production plants, and tend to create boats that are extremely costly and unnecessarily difficult to build. We are highly skilled at building sailboats, and equally skilled at designing boats that are easy to manufacture. With care, this can be done without sacrificing quality, performance or safety.

Woodwork is expensive as well as hard to maintain. A major part of the cost and weight of many cruising boats is the elaborate joinery and finishing. Most modern powerboats have wood free interiors similar to the 65. Wood is nice, but a beautiful, maintenance free and far less expensive interior can be created without it.

Competitors, who we are outselling wildly, would like you to believe that their boats are better because they cost more. They are wrong. The old adage "you get what you pay for" is often the inefficient builder's rationalization for his higher prices. Be sure that "what you pay for" is not a builder's high overhead, excessive advertising expenditures, unnecessarily complex designs, poor inventory control, lack of well engineered production tooling, or a wide range of other wasteful business or manufacturing practices. These are of no value to you, but their costs are invariably passed on to you in the form of higher prices.

WHY NOT BUY OR BUILD A CUSTOM BOAT? Getting a production boat has major advantages. Lowest cost is the obvious one. Of greater significance is the amount of testing and reliability involved. The more boats of a given type that are sailing, the more likely that difficulties will be discovered and corrected. A "one-off" yacht generally receives little testing compared to a series of production boats. With a custom yacht, you are buying an experiment. A good track record is the best assurance of sound construction. Insurance companies are likely to consider a production boat, from an experienced builder, more favorably. Resale values will be better. Our 65s have held their values extremely well. Because of their high quality and durability, a few of them have changed hands for more than the first owner originally paid for the new boat.